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>Pakistani Designer’s Top Wins Paris Contest


JAN 08 – Pakistan’s promising student fashion designer, Hassan Ashraf Butt studying at the Pakistan School of Fashion Design (PSFD), won the ‘Country Prize’ at a fashion designers’ competition in France. Fashion designers studying at various fashion institutes around the world participate in the competition each year.

The 23rd such competition called the 2005 International Young Fashion Designers Competition was held in Paris on December 15 last year. “I am happy and feeling great at this achievement,” Hassan, a final year student at the PSFD, told the media. He said that he had designed a top with digital printing, which caught the jury’s eye at the competition.

The theme of the competition was ‘Art, Fashion and Industry’. He said that he had chosen pop art and jazz music as the inspiration for the top. The young designer said that he was impressed by a foreign fashion designer, Andy Warhol, who rebelled in the 1960s and 70s against conventional art shows and introduced wild ideas at art exhibitions. He said that Andy used ordinary things as a medium to express art and culture. Hassan won 450 euros at the competition, but he said that he had not received the cash yet.

A Slovakian female model set the ramp ablaze as she cat walked wearing the top, he said and added that he had designed the top in three months. He said that 10 students from the PSFD participated in the competition, but he was the lucky one because of his unconventional approach towards fashion.Five Pakistani fashion student designers participated in the competition. They are besides Butt, Amaima Sheikh, Hejab ali Khan, Syed Zubai Hassan and Aisha Khalid Randhawa.